Yazıcı Sayfası

Valued employees, partners and customers,

After having closed 2017 with 30 percent growth, 7 Boydak Holding companies have ranked in the 1st 500 Turkish companies, while 2 more took place amongst the 2nd 500 largest as compiled by ISO (Istanbul Chamber of Industry). We appreciate our responsibility and strive to take our operations approach, technology, systems and quality of services further forward. Our near future focus is on reinforcing international distribution networks and attaining a technologically integrated system on par with international standards, coupled with innovative solutions in order to become a global brand.

While treading towards our goals with sturdy steps, we look to the future with hope and confidence, yet always keep these three pillars in mind: Add value to the Boydak Holding brand, keep our customers and employees happy, and serve Turkey’s interests above all else. Each passing day we commit ourselves to doing our jobs even better by working hard and keeping the good will alive.

As Boydak Holding, we believe in the success of the strategies built upon our corporate values. Our vision is “to become the first choice” of our customers, dealers, suppliers and employees. Acting in line with this vision, our administrators and team members make customer satisfaction a priority, encourage innovative thinking, support team work and value employee input. Our goal is to provide consumers with quality products that create value. On the one hand our aim is to create value for our customers while on the other hand maintain a profitable growth based on an efficient organizational structure. Our most important distinguishing advantage is our corporate structure made up of highly motivated and qualified individuals. Our human resources are made up of dynamic and passionate individuals with a global outlook.

Our administration has determined six strategic areas of focus for continuing our company’s leadership: -Professional Brand Management
-Flawless Product and Service
-Customer Focus
-Fortified Distribution
-Cost Efficiency
-Highly Motivated Employees

Based on the above, our strategy shall be sustained based on the following three principles: expanding the innovative product chain, creating customer demand, and providing products that make home life more comfortable. Using value added products manufactured within our borders, it is our desire to create new successes in the regional markets and international arena we are participants of by accelerating our exports built on value added products.

Sincerely Yours,

Alpaslan Baki Ertekin
Board Member & CEO